Whether this is your first time talking about your end of life wishes or you need help making sure all your bases are covered, Legacy Foundry is here for you every step of the way. 

From the Blog

Find out what we have been up to.

Update and Direction

Update and Direction

January 24, 2019

Haven’t posted in a while but Legacy is still going strong.  I’m not a huge fan of going direct to consumer(B2C) because of the difficulties associated with getting traction for an app in an overwhelmed and oversaturated market.  Social media is training us to be very leery of most ads even if what those ads […]

Sex, Death and Sales – When taboos sell and when they don’t

Sex, Death and Sales – When taboos sell and when they don’t

October 2, 2018

The Taboos Our least favorite conversation to have with parents or children is the one about sex.  Those damn Puritans tied so many rules and taboos to the topic that we’ve been ingrained to forget that we are just mammals and sex is a natural part of our biology.  Thanks to our cultural taboos, knowing […]

Death:  Is It Just Bad PR?

Death: Is It Just Bad PR?

August 29, 2018

Famous writer/director Woody Allen said, “I’m not afraid of death; I just don’t want to be there when it happens.”   It is rather odd that death, an event that will be happen to every person who lives, should be so shunned as a topic of conversation.  Death is, as one Buddhist monk put it, […]

Using VR and AR to Talk About Death and Dying

Using VR and AR to Talk About Death and Dying

August 28, 2018

As we continue to support people in discussing end of life wishes and sharing legacy, we thought it would be both fun and informative to see how people have used virtual reality (VR) and augmented reality (AR) in this area. Beyond entertainment and novelty, these technologies are often used to generate empathy and help us […]

Let’s Talk About Death, Baby!

Let’s Talk About Death, Baby!

August 23, 2018

Maybe it’s because sex sells, but we doubt Salt-N-Pepa would have had such a memorable hit in the 90s if they sang “Let’s talk about death, baby!” While we’ll never know for sure, many of us remember the catchy tune they went on to perform: “Let’s Talk About Sex.” What you may not remember about […]

Being Mortal – Book Review

Being Mortal – Book Review

August 22, 2018

Atul Gawande is one of my favorite authors.  I loved the Checklist Manifesto and was able to take a lot of those ideas to improve business processes in pretty much any venture I’ve been involved with.  Gawande has the gift of identifying an obvious truth where others see only complexity.  In Being Mortal, he takes […]


Welcome to Legacy Foundry!

Our goal is to dispel the idea that death is a ‘dirty little secret’.  We are all mortal which means we all die.  Not talking about it turns this natural process into a battle with enormous financial and emotional consequences.  Talking about it with family and providers can lead to a level of openness with our loved ones that we haven’t experienced since we were kids.

It’s up to you–and no one else–to define what quality of life you find acceptable.  We’re here to help you do that and to help make sure your wishes are followed.  We will provide the tools to:

  • Start the conversation
  • Video or write your definitions of quality of life through advanced directives
  • Video or write who should be making the decisions to follow your wishes when you can’t
  • Video or write how you want your remains to be cared for after you die
  • Update these definitions on a regular basis and at seminal moments in life
  • Share these wishes with trusted family, caregivers and professionals you choose
  • Provide a space for these trusted folks to access your wishes
  • Provide the tools to build your legacy – how do you want to be remembered?
  • Allow trusted friends and family to add to this legacy
  • Package you legacy into tangible expressions of a life well lived

Remember, this is your data!  Only the people that you choose will see this information.




Learn how Legacy Foundry empowers others to start critical conversations about living well until the very end.

LF Persona shot1Sarah and her husband, Brad, live in Denver. Though she is busy with her career and her family lives in different cities, Sarah remains close with her family via weekly catch-up calls and yearly visits to their house on the lake. Last year, Sarah’s father learned he had skin cancer and treated it early before it spread. While she knew it wasn’t life-threatening, she sensed her father was nervous and it was the first time she and her siblings talked about what will happen when her parents approach their final years. Sarah found it overwhelming to bring up the subject over the phone with each family member and she agreed with her husband that bringing it up during the family vacation at the lake house wasn’t the right time.

Then Sarah heard about Legacy Foundry. We were able to help ease her into the conversation with her father and eventually her siblings. It turns out her father had wanted to write a living will for years but thought he needed an attorney to get started. Now Sarah and her siblings have a copy along with the confidence that they know exactly what their father’s final wishes are when the time comes.

Sarah’s Story