Update and Direction

Update and Direction

Haven’t posted in a while but Legacy is still going strong.  I’m not a huge fan of going direct to consumer(B2C) because of the difficulties associated with getting traction for an app in an overwhelmed and oversaturated market.  Social media is training us to be very leery of most ads even if what those ads […]

Sex, Death and Sales – When taboos sell and when they don’t

Sex, Death and Sales – When taboos sell and when they don’t

The Taboos Our least favorite conversation to have with parents or children is the one about sex.  Those damn Puritans tied so many rules and taboos to the topic that we’ve been ingrained to forget that we are just mammals and sex is a natural part of our biology.  Thanks to our cultural taboos, knowing […]